Using search and email to recognize customer intent
Browsing is no longer a strong indicator of intent. Search tells you more.
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Browsing is no longer a strong indicator of intent. Search tells you more.
Salesforces’s State of the Connected Customer report shows high demand for top-level service and experience. Delivering this builds trust.
Letting your readers know how much time it takes to read your content helps improve user experience.
The interactive content platform will deliver creative directly to Highspot and Showpad.
In this webinar, learn how Autodesk created a future-proof stack to achieve a seamless, omnichannel customer experience.
Without a full view of customer data, marketers will have a hard time improving brand experiences.
Gen Z audiences will trust an easier social commerce experience.
65% of customers say a positive brand experience is more influential than great advertising.
High-quality, personalized brand experiences are what customers expect in today's digital landscape.
Consumers are looking for you to put your best marketing experience forward.
The 11% drop can be attributed to higher expectations and more advanced attribution analyses.
Before adopting extended reality, take into account whether your business and customers are ready for immersive technology.
When impersonal and negative customer experiences are the norm, marketers need a way to differentiate their brands.
When making sure it's the right time to engage a customer, it's best to abandon old ideas.
Total Media Solution will manage and measure cross-platform campaigns through the Samsung DSP.
MRC pulled accreditation of company's TV ratings last year.
Financial woes for the streaming giant could have a silver lining for advertisers.
In this webinar, Shutterfly's head of marketing shares the secret behind its CX strategy.
Marketers are uncertain about the best way to connect with "workday consumers."
A new suite of solutions aims not just to evaluate data from conversational and social streams but use it to predict business outcomes.